Cordis, Hong Kong has an excellent wellness offering and wanted to showcase it to our readers. We came up with the idea of a wellness evening, where readers could get a half-day access to the hotel’s pool and fitness facilities. The event would culminate in a Piloxing class.
Liv Media put together a rundown, sourced instructors, drove signups to the event, designed collaterals and backdrops, created a premium goodie bag and featured the event in the following month’s issue of Liv.
The event was sold-out and all the guests had a great time. Many returned to the hotel later to try the spa, day pass and wellness offerings.