Liv Media Limited conceived, created and executed an event series, Base Camp Sessions for Kerry Hotel.
The events consisted of a Movement class on March 13, and a Hula-hoop class on April 10. For a nominal price of $150, guests were given access to Base Camp Kerry Sport, a 60-minute exercise class, canapés, healthy juices, and a goodie bag worth more than $500.
The event was a huge success. Both sold out weeks in advance and we received excellent feedback from attendees.
The event was fantastic value for Kerry Hotel, Hong Kong. The hotel received more than $95,000 in advertising inventory, editorial and event servicing, which in total yielded more than 180,000 impressions for the brand.